Our Dolls

The Environment

Free the Children


Reaching Us

Our Dolls

How do I get a replacement part from Our Generation?

We don’t have replacement parts for all of our toys, but let us know what you’re missing and we’ll do what we can to help. Call us at 1-866-665-5524. We’re around Monday through Friday, from 8:00 a.m. to 4:30 p.m. Eastern Standard Time. You can also send us an email at OGdolls@battatco.com. So we can help you faster, please include your phone number and address and write MISSING PART in the subject line with the name of the toy.

What materials do you use to make your products?

We use plastic, Citroflex®, cloth, ribbon, wood, hopes, dreams and many other materials when making our dolls and accessories. In addition to carefully choosing materials for our dolls and accessories, we are passionate about the materials used to make our packaging. Read more about our eco-friendly packaging. (Links to FAQ about eco-friendly packaging.)

How should I clean and help preserve my Our Generation dolls and accessories?

Friends take care of each other. We're so glad you want to take care of your Our Generation doll and her things.

For doll faces and bodies, simply wash the surface gently until clean with a wet, soapy cloth, then air dry at room temperature. Do no put any OG doll in the washing machine, drier or near any direct heat source.

For clothing and accessories, spot clean with cold water and a mild soap and air dry. Again, no washing machines, driers or heat sources.

How should I care for my dolls’ hair?

1) For best results, it is recommended to use a wire brush.
2) Divide my hair into small sections and gently brush them one at a time. Make sure to brush out the tangles starting from the bottom of my hair and then moving up.
3) Mist my hair lightly with water from a spray bottle if you are having a hard time detangling it.
4) If I have wavy hair, be very gentle when brushing the ends, this will help preserve my curls.
5) For tight curls, finger style my hair. Separate a small section of my hair and work your fingers through it, twirling as you go.
6) For braided styles, tightly braiding my hair while damp will help control frizzy ends.
7) Avoid using styling products like gel or mousse, as this may damage my hair.
8) Avoid using a blow dryer, hot rollers, curling or straightening iron on my hair.
9) Always keep my hair away from extreme heat.

How does the mechanism in the Hair Play Doll work?

To make your doll’s hair “grow”:
Gently pull out the braided hair from the crown of your dolls’ head until it is at the desired length or until the hair is completely extended.

To pull hair back into hair grow mechanism:
Push the button on the flower shaped knob located on the dolls’ back and turn the knob counter clockwise. As you turn the flower knob the hair will slowly wind back into hair grow mechanism. Tip: To avoid hair tangling inside hair grow mechanism we suggest keeping the hair in braids when it is being wound back into hair grow mechanism. Push the button on flower knob again to pull out the hair for play. To care and maintain the hair on your hair grow doll please follow the general hair care instructions.

Where can I buy Our Generation dolls and accessories?

So glad you asked! Our Where to Find page will help you find a convenient retailer online or nearby who carries Our Generation dolls and accessories.

I fell in love with something on your site that I can't find anywhere in stores. What gives?

We try to change our dolls and accessories often to keep up with the latest styles. While this keeps our dolls and accessories fresh and current, it sometimes makes it hard to know which items are in stock and where. It is possible that you are seeing something on our site that is no longer available or, sometimes, not available yet. We're sorry if this causes any inconvenience. We have heard that a lot of families find "vintage" OG stuff on EBay.

Do Our Generation clothes fit on other brand's 18" dolls?

Yes, they do. Our Generation dolls, doll clothes and accessories are compatible with most 18" dolls.

Can you send me a catalog?

To avoid paper waste and the resources involved in transporting catalogs, we’ve created this website as a Look Book where you can discover and play. Some of the dolls, fashions and accessories are available in stores right now. Others are from our past or our future. Either way, it's fun to discover and play. If you have any questions about anything you see on the website, please send us an email at OGdolls@battatco.com.

I opened my new Our Generation doll or accessory and have a problem with it. What should I do?

The store where you purchased the toy should be able to help you with an exchange or return. If not, call us at 1-866-665-5524. We’re around Monday through Friday, from 8:00 a.m. to 4:30 p.m. Eastern Standard Time. You can also email us at OGdolls@battatco.com. Please be sure to include your phone number. Also, type the name of the toy in the subject line. Whatever the concern, we’ll get it figured out.

Why are Our Generation dolls and accessories made in China?

Our toys are designed in Canada and the USA then manufactured in China. Affordability is a big goal of ours. Our production partners in China allow us to offer our high-quality dolls, doll clothes and accessories at prices most can afford. We have strong relationships with our production team overseas. We also conduct random on-site audits of factories to ensure the highest standards are met in manufacturing and in employee health, safety and human rights. We are happy that Target, our largest retail supplier, requires an equally firm commitment to human rights from any brand they carry. (You can read more about Target’s commitment to the global community.)

Who writes your books?

Our Generation books have two writers, Julie Driscoll and Susan Cappadonia Love.

Julie is a writer and artist who has written a screenplay and a television pilot. She has written four books in the Our Generation series, including In the Limelight, The Jumpstart Squad, Adventures at Shelby Stables, The Note in the Piano and Blizzard on Moose Mountain.

Julie Driscoll keeps a notebook with her at all times because everywhere she goes, something funny or exciting happens that she knows would make for an interesting story. Her greatest inspirations are her two daughters, Emily and Kerry, and her husband, Steve, who’s a lot like a little kid trapped inside a grownup’s body.

Susan Cappadonia Love lives in a purple house in Milton, Massachusetts. She lives with her husband, Scott, and daughters, Sophie and Olivia, who come up with plenty of the ideas in her books. One of Susan’s favorite things is reading with her kids at night. That’s because they can travel around the world, explore real or imaginary places, and get to know people they might not have the chance to meet. And the best part is—they can do it in their pajamas! Her other favorite thing is writing Our Generation books (which she also does sometimes in her pajamas ☺).

Susan has written six books in the Our Generation series, including The Jukebox Babysitters, The Dress in the Window, The Sweet Shoppe Mystery, The Mystery of the Vanishing Coin, Stars in Your Eyes and One Smart Cookie, as well as other children’s books.

Who else works on your books?

Creating the Our Generation book series is a team effort. Everyone is important because they help make the books fun stories to look at and read. There are a lot of people who come up with ideas. An editor puts all the finishing touches on the wording in the books (she makes the stories “flow” just right). Proofreaders look for and fix spelling errors in the books. A team of people creates the dolls and clothing that are shown in the books’ pictures. Designers put all the words and pictures on the pages and create the look for the cover of the book. And illustrators paint the artwork that is on the front covers of the books and they draw the pictures that go inside the books.

Who is Battat?

Battat is a family-run business based in Montreal, Canada, and Plattsburgh, NY, that has been making family-focused products for over 100 years. Through innovative thinking, unique design and a steadfast commitment to safety and reliability, Battat has created some of the world’s favorite toys.

Is it fun to work at Our Generation?

Working at Our Generation is amazing. We get to know girls and play with dolls. It's so much fun, sometimes we forget it's work. Of course, sometimes it's work, too. Like now, when we have to tell you that the following Our Generation names and terms are trademarks of Battat, Inc.
Lily Anna®
Sydney Lee™
OG Outfitters™
Our Generation®
This is our story.™
Okay, now back to the fun.

The Environment

Are your packages recyclable?

YES! We are so glad you asked, because we have been relentless in choosing the most recycled and recyclable materials we can to package our toys. Reduce. Reuse. Recycle. It’s a way of life around here.

We plan for reuse from the very beginning. Of course, that starts with using recycled materials. All of our boxes are made from recycled paper that is easily recycled again. Where possible, we create packaging that doubles as a toy. Our foals come in stables they'll want to live in for a long time.

Next, we make sure all our packaging is recyclable. All of our boxes can be recycled again and again and again. And the plastic that holds our toys in place so they arrive at your house safely? We’ve carefully chosen and invested in #1 PET plastic because it’s the most easily and widely recycled, and is even able to become polar fleece in its next life. (Meaning today’s package could become tomorrow’s mittens.)

On top of all that, the inks we use in our packaging are soy-based and our varnishes water-based, which is a lot more friendly for the environment.

As you can tell, we poured our hearts into making as little impact as possible on our planet. We wouldn't have it any other way. (And we know you wouldn't either.)

Are your toys recyclable?

We make our dolls, fashions and accessories sturdy so they can be collected and saved, or recycled the old-fashioned way – by being passed from one girl to another. Tired of an outfit? Consider having your friends over for an OG swap. You can all bring outfits you've had for a while and trade them for outfits your friends have had for a while. Suddenly, what's old is new!

Free the Children

Your packages say that the toy I bought will donate 10¢ to Free The Children’s Power of a Girl Initiative. Is that true? Every toy?

Yes. And a dime donation may not sound like a lot, but it’s right off the top. 10¢ means 10¢. Not after profits, not after taxes. Straight to Free The Children. Even small change has the power to make a big impact. And dime after dime after dime, we are making a difference together.

What is Free The Children?

Free The Children is the world's largest network of children helping children through education, with more than one million young people involved in innovative programs in 45 countries. The organization was founded in 1995 by 12-year-old Craig Kielburger, who is now an international child rights activist. Free The Children believes that youth leadership is the key to achieving a generation of committed and socially active young people. In North America, Free The Children motivates and educates thousands of young people each year through its youth leadership and global education programs. Internationally, Free The Children has built more than 500 schools in Asia, Africa and Latin America, providing education (the only way out of poverty) to more than 50,000 children every day. Learn more about Free The Children and the Power of a Girl Initiative.


Are Our Generation dolls and accessories safe?

Rest assured that all Our Generation dolls, fashions and accessories go through stringent testing procedures that meet or exceed all U.S. safety standards, all regulations regarding age guidelines, all Consumer Product Safety Commission (CPSC) directives and guidelines, and all regulations of the American Society for Testing and Materials. We then retest products with our own engineers, both on-site during the manufacturing process and again before they are shipped from the factory. Tests, tests and more tests. Trust us. It's kinda like Mrs. D'Elsie's math class.

I have a safety concern. Who do I notify?

We want to hear about any concern or safety thoughts you might have. Please call us at 1-866-665-5524, Monday through Friday, from 8:00 a.m. to 4:30 p.m. Eastern Standard Time. Or you can email us at OGdolls@battatco.com with the words SAFETY ISSUE in the subject line so we can make it our first priority. Be sure to include your name and telephone number in case we have questions.

Reaching Us

How can I reach Our Generation?

Feel free to email us anytime at OGdolls@battatco.com (please include your phone number in case we need to reach you right away) or call us at 1-866-665-5524. We’re around Monday through Friday, from 8:00 a.m. to 4:30 pm Eastern Standard Time. We'd love to hear from you!

I’m a reporter or a blogger who wants to write about you or review Our Generation. Can you help?

Gosh, thanks. We're thrilled you want to share our story. Please email us at OGdolls@battatco.com and let us know if there’s any way we can help.

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